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Laurie Meggesin

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As a creative writing major at the age of 19, Laurie Meggesin was planning on a career as a novelist, not as a lawyer. But after stints as an English professor in Bogota, Colombia, and as a social services worker in Dallas, Texas, Laurie decided that the injustices she’d witnessed in those jobs could best be addressed by an attorney representing workers and families injured by environmental toxins and defective products.

After graduating from the University of Texas School of Law, Laurie joined a prominent Dallas-based trial firm that focused its practice on representing plaintiffs in toxic injury litigation. During her time there, Laurie worked for over fifteen years on behalf of plaintiffs in personal injury and wrongful death matters involving asbestos, product liability, toxic torts, groundwater contamination, and sexual harassment.

In addition, Laurie created and managed that firm’s marketing and public relations department during the years in which the firm launched several websites and began to advertise in other media. Laurie also oversaw new case evaluation and client intake, and worked on business development as well as joint ventures with other law firms. For years, Laurie was the first lawyer prospective clients spoke with when contacting the firm. From this combined experience, Laurie learned the marketing needs of plaintiffs' firms, the concerns of prospective clients and how to address both by drafting web content, newsletters. articles, white papers and firm brochures that describe often-complex legal issues in compelling terms that laypeople can understand.

Laurie enjoys the variety of working at times on appeals and motion practice and at other times on developing content for other firms' websites.  Writing the content for her clients’ websites is decidedly not the same as writing a novel. But it is a creative process that Laurie very much enjoys and that carries a much higher chance for publication.

Lawful Speech: Website Content and Marketing - For Lawyers, By Lawyers